AWWG Area Manager (Benelux, France & UK) - Pepe Jeans (Paris-based)

Who We Are...

At AWWG, transformation is embedded in our DNA. Founded in 1998 under the name of Pepe Jeans Group. With headquarters in Madrid, Spain, and design offices in London and Nice, this global fashion group integrates the iconic brands Pepe Jeans London, Hackett, and Façonnable. AWWG also has the master franchisee and agency for Tommy Hilfiger (Spain and Portugal) as well as the agency for Calvin Klein, DKNY, Donna Karan, and Karl Lagerfeld (Spain and Portugal).

AWWG currently has over 3,500 points of sale, a presence in 86 countries globally, and a workforce of more than 4,500 employees of 79 nationalities. As a global retail platform, the Group is committed to constant evolution and to creating brand equity by transformation, in line with the changes, challenges, and inherent needs of the industry. The three iconic brands are unified as part of AWWG while each maintains its own strong DNA and values, built up over thirty years in the retail sector with strong design teams, product development, and brand enhancement. AWWG continuously evolves, pushing the limits and defying the status quo to create value through innovative, aspirational, and sustainable products that prioritize excellence, craftsmanship, differentiation, and quality.

The project!

As an Area Manager for Pepe Jeans you will be in charge of achieving the sales targets of the Points of Sale within their region, with responsibility for the full price stores and Outlets portfolio and reporting directly to the Retail Senior Manager.

What will the role entail?

• Ensure the right level of customer service and brand image is provided in the stores
• Supervise the VM guidelines within the stores and adapt to the region in order to maximize the impact
• Guarantee the right image in the stores in terms of maintenance, cleanliness, the image of the staff and the presentation of the product
• Lead the set-up of Trade Marketing activations and events in the Point of Sale
• Implement the new retail projects according to HQ guidelines
• Manage, supervise and motivate the team to achieve results
• Provide the correct professional development of the team members by identifying training needs and organizing workshops and career plans
• Recruit the best candidates in the market and retain the talent within the teams

This position involves frequent travelling.

What you need to succeed

• At least 4-6 years of experience in Store Management building or scaling retail for lifestyle, contemporary, or purpose-driven brands, ideally across multiple markets.
• C1-C2 level in English. German, French and/or Spanish will be greatly valued. Other languages are a plus.
• Knowledge of Excel and Microsoft Office. Provable experience in retail operations (KPIs, process development, performance management).
• Entrepreneurial mindset, strategic thinking, and strong leadership skills.
• Strong people leadership skills: Clear, inspiring, reliable and positive attitude.
• Ability to translate brand values into store experience, teams, and operational processes.