Travel & Hospitality
Opinion: A Luxury Travel Bubble Is Swelling
Hotels and airlines are chasing aspirational vacationers willing to shell out big bucks. What happens when they stop?
Opinion: A Luxury Travel Bubble Is Swelling
Hotels and airlines are chasing aspirational vacationers willing to shell out big bucks. What happens when they stop?
How to Make a Members Club Work in New York
Private clubs like LA’s San Vicente and London’s The Twenty Two are flooding New York City. Can they make membership a ‘must-have’ for a new generation of affluent New Yorkers?
How to Make a Members Club Work in New York
Private clubs like LA’s San Vicente and London’s The Twenty Two are flooding New York City. Can they make membership a ‘must-have’ for a new generation of affluent New Yorkers?
Hospitality, Design and the Art of Emotional Connection
At Milan Design Week, BoF and Marriott International’s Luxury Group co-hosted a panel discussion on the evolving demands of luxury customers and on building brand staying power in 2025. Now, BoF shares insights from the panel, featuring Marriott International’s president of luxury Tina Edmundson, Dimorestudio co-founder Britt Moran and BoF’s founder and CEO Imran Amed.
Hospitality, Design and the Art of Emotional Connection
At Milan Design Week, BoF and Marriott International’s Luxury Group co-hosted a panel discussion on the evolving demands of luxury customers and on building brand staying power in 2025. Now, BoF shares insights from the panel, featuring Marriott International’s president of luxury Tina Edmundson, Dimorestudio co-founder Britt Moran and BoF’s founder and CEO Imran Amed.
The Future of Destination Shopping in Luxury Retail
Following the completion of a two-year transformation of London’s luxury destination Sloane Street, BoF and Cadogan — the property developer behind the £46 million investment — co-hosted a panel to unpack the economic and cultural factors shaping luxury today, alongside the evolution of luxury destination shopping. BoF shares key insights from the panel.
The Future of Destination Shopping in Luxury Retail
Following the completion of a two-year transformation of London’s luxury destination Sloane Street, BoF and Cadogan — the property developer behind the £46 million investment — co-hosted a panel to unpack the economic and cultural factors shaping luxury today, alongside the evolution of luxury destination shopping. BoF shares key insights from the panel.
Why Are There So Many Luggage Brands?
Tourists have their pick of suitcases at every price point, thanks to low barriers to entry and a travel boom that’s inflated the category’s sales year after year. But amid signs demand has peaked, it’ll take more than a Shopify storefront and slick branding to succeed.
Why Are There So Many Luggage Brands?
Tourists have their pick of suitcases at every price point, thanks to low barriers to entry and a travel boom that’s inflated the category’s sales year after year. But amid signs demand has peaked, it’ll take more than a Shopify storefront and slick branding to succeed.
How Luggage Brand Monos Is Capturing Consumer Attention and Trust
As premium luggage brand Monos looks to expand its retail footprint in the US while cementing itself as a key player in the luggage space with a campaign featuring Academy Award winner Adrien Brody, BoF sits down with Monos co-founder and CEO Victor Tam to learn how the brand is communicating value to its customers.
How Luggage Brand Monos Is Capturing Consumer Attention and Trust
As premium luggage brand Monos looks to expand its retail footprint in the US while cementing itself as a key player in the luggage space with a campaign featuring Academy Award winner Adrien Brody, BoF sits down with Monos co-founder and CEO Victor Tam to learn how the brand is communicating value to its customers.
How Hotels Became Fashion’s Most In-Demand Partner
In a fresh wave of collaborations, fashion and beauty brands are creating merch for top hotels that goes far beyond gift shop merchandise.
How Hotels Became Fashion’s Most In-Demand Partner
In a fresh wave of collaborations, fashion and beauty brands are creating merch for top hotels that goes far beyond gift shop merchandise.
Marriott International: What Luxury Travellers Really Want
The post-pandemic travel boom may be on the wane, but in its wake it leaves a tourism market that has been utterly transformed. Tina Edmundson, president of luxury at Marriott International, explains how the hospitality giant is adapting its offerings to customers’ rapidly evolving needs.
Marriott International: What Luxury Travellers Really Want
The post-pandemic travel boom may be on the wane, but in its wake it leaves a tourism market that has been utterly transformed. Tina Edmundson, president of luxury at Marriott International, explains how the hospitality giant is adapting its offerings to customers’ rapidly evolving needs.
China’s Golden Week Travel Spending Lags Pre-Pandemic Levels
While Chinese people demonstrated a strong desire to travel domestically during the National Day Golden Week holiday period which ended Monday, they were less keen to spend while travelling.
China’s Golden Week Travel Spending Lags Pre-Pandemic Levels
While Chinese people demonstrated a strong desire to travel domestically during the National Day Golden Week holiday period which ended Monday, they were less keen to spend while travelling.
W Hotels’ Lessons in Luxury’s Evolution to Meet Global Consumer Expectations
The newly transformed W Hotels’ flagship properties have reimagined their cultural programming and offerings across hospitality, music and fashion to cater to the demands of its discerning clientele. Now, BoF sits down with the senior vice president and global brand leader of W Hotels to learn more about the luxury lifestyle brand’s multi-year brand evolution to appeal to a cross-generational consumer base.
W Hotels’ Lessons in Luxury’s Evolution to Meet Global Consumer Expectations
The newly transformed W Hotels’ flagship properties have reimagined their cultural programming and offerings across hospitality, music and fashion to cater to the demands of its discerning clientele. Now, BoF sits down with the senior vice president and global brand leader of W Hotels to learn more about the luxury lifestyle brand’s multi-year brand evolution to appeal to a cross-generational consumer base.
How Emerging Travel Trends Are Informing July’s Expansion Strategy
As global travel flows return to pre-pandemic levels, luggage brand July is evolving its offering, placing the needs of new consumers at the centre of its strategy. BoF speaks to co-founder and director Athan Didaskalou to learn more.
How Emerging Travel Trends Are Informing July’s Expansion Strategy
As global travel flows return to pre-pandemic levels, luggage brand July is evolving its offering, placing the needs of new consumers at the centre of its strategy. BoF speaks to co-founder and director Athan Didaskalou to learn more.
What Happens When the Travel Boom Ends?
Discounted airfare and lower hotel occupancies in recent months signal weakening demand in the vacation economy. For brands that thrived on “revenge travel,” this means pivoting to more versatile products and offering cheaper options.
What Happens When the Travel Boom Ends?
Discounted airfare and lower hotel occupancies in recent months signal weakening demand in the vacation economy. For brands that thrived on “revenge travel,” this means pivoting to more versatile products and offering cheaper options.