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For These Beauty Products, It’s What’s on the Outside That Counts
Brands are designing products and packaging meant to be clicked, tapped and touched. Actually using them is beside the point.

For These Beauty Products, It’s What’s on the Outside That Counts
Brands are designing products and packaging meant to be clicked, tapped and touched. Actually using them is beside the point.

2016’s Hottest Beauty Brands: Where Are They Now?
While social media is nostalgic for the year that birthed the cut crease and contouring, many of the brands that benefitted at the time are now behind the curve.

2016’s Hottest Beauty Brands: Where Are They Now?
While social media is nostalgic for the year that birthed the cut crease and contouring, many of the brands that benefitted at the time are now behind the curve.

How to Sell the Same Lipstick Twice
Resurrecting hero products can be a lucrative beauty strategy — but change the formula too much, and risk a crash-and-burn.

How to Sell the Same Lipstick Twice
Resurrecting hero products can be a lucrative beauty strategy — but change the formula too much, and risk a crash-and-burn.

Why Are Barrette Sales Spiking? Thank Ozempic.
Hair loss is on the rise, in step with GLP-1 drug usage and general stress levels, and causing a measurable shift in clip preferences.

Why Are Barrette Sales Spiking? Thank Ozempic.
Hair loss is on the rise, in step with GLP-1 drug usage and general stress levels, and causing a measurable shift in clip preferences.

Beauty Dupes Are More Expensive Than the Originals Now
Your lipstick’s evil twin is gonna cost you. After years of cheap copycats, a new slew of makeup doppelgangers boast near-identical formulas and packaging… and higher prices. Here’s why shoppers are buying them anyway.

Beauty Dupes Are More Expensive Than the Originals Now
Your lipstick’s evil twin is gonna cost you. After years of cheap copycats, a new slew of makeup doppelgangers boast near-identical formulas and packaging… and higher prices. Here’s why shoppers are buying them anyway.

Urban Decay’s ‘Naked’ Relaunch Is a Hit. Now Comes the Hard Part.
The L’Oréal-owned cosmetics brand discontinued its first smash hit product, the Naked eyeshadow palette, in 2018. It’s hoping a limited edition re-run could hold the key to a wider brand reboot.

Urban Decay’s ‘Naked’ Relaunch Is a Hit. Now Comes the Hard Part.
The L’Oréal-owned cosmetics brand discontinued its first smash hit product, the Naked eyeshadow palette, in 2018. It’s hoping a limited edition re-run could hold the key to a wider brand reboot.

The Biggest Beauty Founders of the ’90s Are Back
Seasoned entrepreneurs like Urban Decay’s Wende Zomnir and Bobbi Brown are hoping they can make lightning strike twice, launching new beauty brands into a vastly different consumer and retail environment.

The Biggest Beauty Founders of the ’90s Are Back
Seasoned entrepreneurs like Urban Decay’s Wende Zomnir and Bobbi Brown are hoping they can make lightning strike twice, launching new beauty brands into a vastly different consumer and retail environment.

Power Moves | Carlos Nazario Named New Vogue Editor, Virgil Abloh Joins the Fashion Scholarship Fund
This week, the stylist is American Vogue’s latest editorial addition, while Abloh joins the nonprofit's board of governors.

Power Moves | Carlos Nazario Named New Vogue Editor, Virgil Abloh Joins the Fashion Scholarship Fund
This week, the stylist is American Vogue’s latest editorial addition, while Abloh joins the nonprofit's board of governors.

Beauty's Giant Glitter Problem
Growing consumer demand for the sparkly substance comes with steep environment cost. Could a biodegradable alternative be the answer?

Beauty's Giant Glitter Problem
Growing consumer demand for the sparkly substance comes with steep environment cost. Could a biodegradable alternative be the answer?

Laura Mercier Founder Says Trust Yourself and Keep Working
Brand builder and investor Janet Gurwitch shares advice on choosing the right channel and the power of packaging.

Laura Mercier Founder Says Trust Yourself and Keep Working
Brand builder and investor Janet Gurwitch shares advice on choosing the right channel and the power of packaging.