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How Fashion Picks Its Hip-Hop Style Icons
As fashion continues to tap into hip-hop for celeb marketing opportunities, it is searching for fresh faces beyond the same superstar partnerships.

How Fashion Picks Its Hip-Hop Style Icons
As fashion continues to tap into hip-hop for celeb marketing opportunities, it is searching for fresh faces beyond the same superstar partnerships.

Why Are Barrette Sales Spiking? Thank Ozempic.
Hair loss is on the rise, in step with GLP-1 drug usage and general stress levels, and causing a measurable shift in clip preferences.

Why Are Barrette Sales Spiking? Thank Ozempic.
Hair loss is on the rise, in step with GLP-1 drug usage and general stress levels, and causing a measurable shift in clip preferences.

The Dark Side of ‘Always On’ Marketing
Endless collaborations and celebrity tie-ups have come at a cost, making luxury brands feel more overexposed and interchangeable. Does the industry need to recalibrate its marketing machine?

The Dark Side of ‘Always On’ Marketing
Endless collaborations and celebrity tie-ups have come at a cost, making luxury brands feel more overexposed and interchangeable. Does the industry need to recalibrate its marketing machine?

The Frayed Edge: The Cost of Being Shein
The ultra-fast-fashion giant’s first permanent store opening in Paris has been a source of high drama.

The Frayed Edge: The Cost of Being Shein
The ultra-fast-fashion giant’s first permanent store opening in Paris has been a source of high drama.

Prada’s 9-Month Revenue Rises 9% as Miu Miu’s Rapid Growth Continues
Results at the Prada brand improved in the period, as the closing of the group’s Versace acquisition nears.

Prada’s 9-Month Revenue Rises 9% as Miu Miu’s Rapid Growth Continues
Results at the Prada brand improved in the period, as the closing of the group’s Versace acquisition nears.

A Lost Weekend in Paris: Chapter Two
Valentino, Miu Miu, Hermès, Junya Watanabe and Maison Margiela ran the gamut of emotional extremes, writes Tim Blanks.

A Lost Weekend in Paris: Chapter Two
Valentino, Miu Miu, Hermès, Junya Watanabe and Maison Margiela ran the gamut of emotional extremes, writes Tim Blanks.

Beyond Rolex: Luxury Brands Play For Visibility on the Tennis Court
At the US Open, global names like Audemars Piguet and Miu Miu and niche players like Gerald Charles and Norqain are all betting on tennis as a showcase for brand prestige — despite Rolex’s ever-increasing dominance in the sport.

Beyond Rolex: Luxury Brands Play For Visibility on the Tennis Court
At the US Open, global names like Audemars Piguet and Miu Miu and niche players like Gerald Charles and Norqain are all betting on tennis as a showcase for brand prestige — despite Rolex’s ever-increasing dominance in the sport.

Prada Sales Miss Estimates Amid Luxury Slump
Sales at the group’s flagship Prada brand slid 3.6 percent in the second quarter against a ‘challenging’ and ‘somewhat unprecedented’ backdrop, the company said.

Prada Sales Miss Estimates Amid Luxury Slump
Sales at the group’s flagship Prada brand slid 3.6 percent in the second quarter against a ‘challenging’ and ‘somewhat unprecedented’ backdrop, the company said.

Why Boat Shoes Are Floating Up Everywhere in Fashion
The trending style has gone from a preppy staple to a high fashion mainstay as brands put their spin on the classic silhouette. The challenge lies in making the interest last.

Why Boat Shoes Are Floating Up Everywhere in Fashion
The trending style has gone from a preppy staple to a high fashion mainstay as brands put their spin on the classic silhouette. The challenge lies in making the interest last.

5 Fashion Brands That Dominated the Met Gala Social Conversation
Analysis from BoF INSIGHTS PULSE shows which brands and celebrities drove the conversation around the Met Gala on social media — and why.

5 Fashion Brands That Dominated the Met Gala Social Conversation
Analysis from BoF INSIGHTS PULSE shows which brands and celebrities drove the conversation around the Met Gala on social media — and why.